Never ever link to a site that had a bad reputation i.e., spam site, duplicate content site (auto-blogging, illegal sites, porn sites)
Don’t try to buy links from other sites for getting backlinks. Sometimes, you may get banned from Search Engines for doing so. SEs only love natural links. Specially, Google made it very clear that selling and buying links are considered spam and should be avoided.
Top Link building mistakes Nofollow links are in no way useful for your website to rank in search engines like Google. However, if you want to rank top in Bing, then you can continue to build no-follow links. Else if you are targeting only for Google, it’s merely a waste of time.
Despite, spend a little more time getting at least few dofollow (quality) incoming links. Though, Google made it clear that they ignore the nofollow tag most of the time but again if you are working on building links, work on getting dofollow links. There are dofollow forums that you can easily target.
Yes, it’s a good idea to get backlinks from high PR sites, but keeping a mix of high PR and low PR yields a better results. If you build up too many high PR links and no PR links, it might not look authentic.
Though there is no straight away mention from Google about this and it can be considered as an SEO myth, though it’s a good idea to go for both, High PR and low PR.
An example of a quality backlink is a dofollow link from a high PR site within your niche (same topic). So try to get incoming links from same niche instead of irrelevant sites which adds very less weightage to your PR.
The anchor text plays a major role. If your targeted keyword was used as anchor text instead of your name or your site name, then it will help you rank well for that keyword.
Note: Don’t use words such as “click here,” “check this” etc…
Don’t try to build a lot of links at a time as your site may seem like a link farm in the eyes of the Search Engines. This may even make the SEs remove your site from indexing I .e.., Ban your website from being indexed. So never try to do link building in a hurry. Remember “Rome was not built in a day”. Slow and steady wins the race.
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