Building Bespoke Arcades Into a
High-Performance
E-commerce Brand
How we helped BespokeArcades.com fix critical technical issues, achieve 100% Ahrefs Site Health, implement advanced Product + FAQ + Organization schema, resolve all GSC errors, and create a solid SEO foundation for their premium custom arcade machines.
What Was
Broken?
BespokeArcades.com builds premium custom arcade machines and cabinets, but technical issues, low site health, missing structured data, and Google Search Console errors were preventing rich snippets, proper indexing, and organic growth.
Technical Health
Multiple errors and warnings dragging down performance
Low
Ahrefs Health Score
Structured Data
No proper Product, FAQ, or Organization schema
Missing
Schema Markup
GSC Errors
Critical indexing and crawl issues
Multiple
Search Console Issues
Visibility
No rich snippets or strong product visibility
Limited
Organic Reach
Before & After
Real screenshots showing the technical transformation we delivered.
Click any image to view full size.
Ahrefs Technical Health
11% Health Score
100% Health Score
Semrush Report
Critical Errors Present
All Issues Resolved
Backlink Toxicity Cleanup (Disavow Optimization)
No toxic links disavowed
Toxic backlinks removed via disavow
The Strategy
Technical Overhaul
- Conducted full Ahrefs Site Audit and resolved every error and warning
- Fixed all Google Search Console critical issues and indexing problems
- Optimized site architecture and internal linking structure
- Achieved a perfect 100% technical health score
Advanced Structured Data
- Implemented detailed Product schema with ratings and reviews support
- Added Organization schema to strengthen brand authority
- Added FAQ schema for rich informational snippets
- Enabled proper markup for custom arcade machines and accessories
Content & Visibility
- Optimized title tags, meta descriptions, and heading structure
- Improved internal linking between arcade models and accessories
- Enhanced site architecture for better topical relevance
- Ensured fast loading and mobile-first user experience
Long-Term SEO Foundation
- Strengthened E-E-A-T signals through clean technical foundation
- Positioned Bespoke Arcades as the premium authority in custom gaming cabinets
- Created a scalable platform ready for continued organic growth
- Implemented ongoing monitoring to maintain 100% health
The Numbers
Don't Lie
100%
Technical Health
Ahrefs Site Audit score
Before
Low
After
100%
Zero
GSC Issues
All critical errors resolved
Before
Multiple
After
Zero
Rich
Snippets Live
Product & FAQ schema activated
Before
None
After
Rich
Full
Indexing Restored
Complete crawl access
Before
Limited
After
Full
"Partnering with this team transformed our digital presence. Our website is not only faster and more stable, but it's finally helping us connect with customers at scale."
Custom Arcade Machines,
Built to Perfection
Bespoke Arcades crafts premium, fully custom arcade machines and cabinets for homes, offices, and entertainment venues. Each machine is built with high-quality components and personalized design to deliver an authentic retro gaming experience.
100%
Technical Health
Rich
Snippets
Premium
Custom Builds
Project Timeline
From first audit to technical excellence — a clear, structured roadmap executed phase by phase.
Discovery & Full Audit
Conducted comprehensive Ahrefs Site Audit and GSC review. Identified low health score, critical indexing issues, and missing structured data for arcade products.
Technical Health Fix
Resolved every error and warning in Ahrefs Site Audit and fixed all critical Google Search Console issues to restore full crawlability.
Product Schema Implementation
Added detailed Product schema with support for ratings, reviews, and custom arcade specifications to enable rich product snippets.
Organization & FAQ Schema
Implemented custom Organization schema and site-wide FAQ schema to strengthen brand authority and improve featured snippet opportunities.
On-Page & Architecture
Optimized title tags, meta descriptions, heading structure, and internal linking to better target custom arcade and retro gaming searches.
Results & Growth
With perfect technical health, comprehensive schema, and resolved GSC issues, Bespoke Arcades now has a strong SEO foundation to attract serious buyers of premium custom arcade machines.
Your Website Deserves Better
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