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Technical SEO Success Story

Turning a Belize
Eco-Jungle Resort Website Into a Booking Machine

How we helped Jade Jungle Resort achieve a 95 Ahrefs health score, resolve every GSC indexing issue, get 25 out of 26 pages fully indexed, and build a clean, crawlable foundation for long-term organic growth.

Industry

Hospitality / Tourism

Type

Eco-Luxury Resort

Services

Technical SEO · GSC

Year

2025

The Problem

What Was
Broken?

Jade Jungle Resort had a beautiful property but a website riddled with indexing errors, broken links, redirect issues, and duplicate content problems — making it nearly invisible in search results.

8

Critical Technical Issues

Ahrefs flagged 8 critical issues including 32 errors, 244 warnings, and 37 notices — with broken links, redirect chains, and crawlability problems blocking proper indexing.

8

Critical Issues

8

GSC Indexing Error Types

Google Search Console reported 8 distinct indexing issues including 404 errors, soft 404s, redirect pages, noindex exclusions, duplicate content, and crawled-but-not-indexed pages.

8

GSC Error

2

Pages Not Indexed

Out of 26 total URLs in the sitemap, 2 were not indexed by Google. Key pages were either returning errors or blocked, preventing them from appearing in search results.

2

Pages Indexed

9+

4XX Errors

9 redirect URLs reported in GSC. Duplicate content without user-selected canonical tags was causing Google to choose wrong versions, hurting ranking signals.

9+

Canonical Issues

Visual Proof

Before & After

Real data showing the measurable improvements across health score, indexing, and technical issue resolution.
Click any image to view full size.

Ahrefs Site Audit

Before
Ahrefs site audit overview for Jade Jungle Resort showing a 95% health score with 32 errors and 244 warnings.

Health Score: 95

After
Ahrefs site audit dashboard for Jade Jungle Resort showing a 100% health score with zero errors.

Health Score: 100

Our Approach

The Strategy

01
Foundation

Technical Audit & Error Fix

  • Full Ahrefs audit uncovered 32 errors and 244 warnings
  • Identified and fixed 3 broken 404 URLs with proper redirects
  • Resolved redirect chain issues affecting internal link equity
  • Addressed admin URL returning 400 status code
02
Indexing

GSC Issue Resolution

  • Resolved all 8 types of GSC indexing issues systematically
  • Fixed soft 404 author URL — set to noindex and validated
  • Corrected duplicate content with proper canonical tags
  • Requested indexing for discovered-but-not-indexed pages
03
Cleanup

Canonical & Redirect Strategy

  • Redirected product category feed URL to Google-selected canonical
  • Cleared 9 redirect URLs reported in GSC with internal link fixes
  • Set /checkout page to permanent noindex — correctly excluded
  • Feed and wp-json URLs confirmed as non-indexable — no action needed
04
Growth

Sitemap & Ongoing Management

  • Sitemap optimized — 25 of 26 URLs now fully indexed
  • 1 remaining URL (/checkout) correctly kept as noindex
  • All pages validated in GSC — zero outstanding critical issues
  • Video indexing guidance provided for non-main-content videos
Results That Speak · Impact Delivered · Data-Driven Growth · Proven Success ·  Results That Speak · Impact Delivered · Data-Driven Growth · Proven Success ·  Results That Speak · Impact Delivered · Data-Driven Growth · Proven Success ·  Results That Speak · Impact Delivered · Data-Driven Growth · Proven Success ·  Results That Speak · Impact Delivered · Data-Driven Growth · Proven Success ·  Results That Speak · Impact Delivered · Data-Driven Growth · Proven Success ·  Results That Speak · Impact Delivered · Data-Driven Growth · Proven Success ·  Results That Speak · Impact Delivered · Data-Driven Growth · Proven Success · 
Impact

The Numbers
The Numbers Don’t Lie

100

Ahrefs Health Score

Excellent rating

Before

95

After

100

25/26

Pages Indexed

1 correctly noindexed

Before

25

After

26

8→0

GSC Issue Types Fixed

Full resolution

Before

8

After

0

3→0

404 Errors Removed

All redirected properly

Before

3

After

0

J

CEO

Jade Jungle Resort

“Our website was invisible in search before. Salam Experts systematically resolved every technical barrier — from broken links to indexing errors — and our site is now fully visible on Google with a clean, healthy foundation.
J

Jade

Jungle Resort

Nature Retreat Resort

About the Client

A Hidden Gem
in Nature

Jade Jungle Resort is a boutique hospitality property offering an immersive nature retreat experience. With a small but content-rich website, the resort needed every page to be discoverable and properly indexed by Google to attract organic bookings and grow its online presence in the competitive travel and tourism niche.

26

Total Sitemap URLs

25

Pages Fully Indexed

100

Ahrefs Health Score

How We Did It

Project Timeline

From first audit to measurable growth — a clear, structured roadmap executed phase by phase.

1
Phase 1

Discovery & Full Audit

Ahrefs audit revealed 8 critical issues with 32 errors and 244 warnings. GSC showed 8 distinct indexing error types including 404s, soft 404s, redirect issues, and duplicate content problems.

Ahrefs Audit GSC Analysis Error Mapping ⏱ Audit Complete
2
Phase 2

404 Fix & Redirect Cleanup

3 broken URLs identified and redirected to relevant pages. 9 GSC redirect URLs resolved by fixing internal links. Redirect chains cleaned up to preserve link equity. Validations started in GSC.

404 Fixes Redirect Fix Internal Links ⏱ Errors −95%
3
Phase 3

Canonical & Duplicate Content Fix

Product category feed URL redirected to Google-selected canonical. Soft 404 author URL confirmed noindex. Admin 400 URL assessed — no further action needed. All duplicate issues resolved.

Canonical Tags Noindex Rules Soft 404 Fix ⏱ Canonical Content Fix
4
Phase 4

Indexing Campaign & Sitemap

Indexing requested for all eligible pages. 25 of 26 sitemap URLs now fully indexed. /checkout page correctly kept as noindex. Feed and wp-json URLs confirmed non-indexable — no action required.

Index Requests Sitemap GSC Validation ⏱ Indexation Improved
5
Phase 5

Final Validation & Monitoring

All 8 GSC issue types validated and closed. Video indexing guidance delivered. Ahrefs health score reached 95 (Excellent). Ongoing GSC monitoring configured for continued clean performance.

GSC Validation Video SEO Monitoring ⏱ Final Deliver

Your Website Deserves Better

Technical errors are silently keeping your website off Google. Let Salam Experts find and fix every issue — just like we did for Jade Jungle Resort.

Start Your Transformation